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Adifo strengthens its position in China

12-06-2014 | |
Adifo strengthens its position in China
Adifo strengthens its position in China

Adifo and New Hope have signed an agreement to cooperate on innovation and expanding their presence in the Chinese market during an official signing ceremony in Qingdao.

After a first introduction,  New Hope Liuhe became convinced of the added value of Adifo’s software and subsequently purchased the BESTMIX Feed Formulation Software. This purchase symbolises the cooperation between both companies, which will lead to innovation and progress in the Chinese food and feed industry. This cooperation certainly strengthens Adifo’s position on the Chinese market.

Peter Tsjoen, sales director at Adifo, represented Adifo during the negotiations and at the signing ceremony last month.  He expresses his vision on the cooperation agreement as follows: “Adifo and myself are looking forward to cooperating with New Hope Liuhe. Our know-how and innovations will bring added value for New Hope Liuhe and will support them in their growth”.

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Koeleman
Emmy Koeleman Freelance editor