Chinese feed additive market on the rise

Competition in the Chinese feed additive industry is
fierce, as there are about 1,200 to 1,500 feed additives manufacturers in the
country, including foreign-funded enterprises, joint ventures, and local private
enterprises. Even as several foreign companies have invested in China, local
participants have increased their scale of operations. “Price has become the
main competition tool in the industry leading to intense competition among
market participants, limiting margins and hence profitability,” says the analyst
of this report. There have also been several mergers and acquisitions, which
augur well for the long-term growth of Chinese feed additives market. However,
overlapping investment occurs frequently in the market and local feed
manufacturers have been slow to respond.

Demand drives growth
Factors driving the market include an increasing
demand for meat products, scientifically proven merits of these additives and
the growing awareness among end users of their benefits. The consumption and
production of meat products, especially poultry and pork is steadily rising and
this is likely to drive the growth of the feed additives market in China.

Moreover, many scientific studies prove
feed additives to provide benefits when added into the diets of animals.
“Greater awareness among farmers regarding animal husbandry and the need for
good quality feeds is another positive factor fostering growth as well as
improvements in feed and additive quality,” states the analyst.

External link:
Report: Chinese Feed
Additives Markets

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