With three features – weather, commodity prices, and pig issues – the app is the first of its kind in the animal health industry.
“After listening to the marketplace, we realised this was something that is sorely needed,” said Billy Frey, digital marketing manager at Alltech. “Alltech’s number one goal is to help farmers and feed mills become more efficient, and therefore more profitable. This app is part of our new digital marketing plan that will provide information to those in agriculture in a real time format.”
The app is available for iPhone and Android phones. It can be found in the App Store or in the Android Marketplace under the name “Alltech.” While currently focused on pig production, the app will be expanded into all species of livestock and poultry.